Shruti Gupta – Medium

Shruti Gupta

Shruti Gupta

Everyone’s got an opinion, but are you intellectually worthy of holding one?

‘Having opinions’ and having ‘back-able opinions’ are 2 different things.

Aug 12

Everyone’s got an opinion, but are you intellectually worthy of holding one?

Aug 12

Shruti Gupta

Do you give yourself permission to be fallow?

The problem with being productive, is that when you’re not, you’re naturally drawn to class yourself as “unproductive”.

Aug 10

Do you give yourself permission to be fallow?

Aug 10

Shruti Gupta

Is your Social Worth really your self-worth?

The barometer of success is socially driven, and the world finds a thousand & one ways to tell us whether we have a ‘good life’ but what is…

Aug 4

Aug 4

Shruti Gupta

Being a ‘reasonable skeptic’ is a 5-Star skill that makes you invaluable.

Do you agree?

Jul 29

Being a ‘reasonable skeptic’ is a 5-Star skill that makes you invaluable.

Jul 29

Shruti Gupta

Marketers, you are here to witness

Witnessing the world is a brave way of being. And, being brave, wild, being free & primal →is an under-estimated skill. Don’t let the…

Jul 28

Marketers, you are here to witness

Jul 28

Shruti Gupta

<Currently debating> Stale or Stellar: is the Tupperware Brand Refresh more than just bandaid on a…

Great design doesn’t necessarily bring in great sales. But, can it?

Jul 25

Jul 25

Shruti Gupta

“Get the Backstory right”.

Great marketers understand the difference between “Getting the Backstory right” vs “Over-interpreting the Backstory”

Jul 11

“Get the Backstory right”.

Jul 11

Shruti Gupta

Why people buy: ‘Anti-Aging’ creams for 5X more price than a Moisturizer?

Positioning Shapes Perception of Benefit. Read more and find out why muffins sell more than cakes, why that cheap-cane-wood Tote Bag costs…

Jul 6

http://www.businessinsider.com/why-anti-aging-products-so-expensive-creme-de-la-mer-2019-11

Jul 6

Shruti Gupta

Write as if you were dying.

A personal reflection on Annie Dillard’s book ‘The Writing Life’.

Jul 4

Write as if you were dying.

Jul 4

Shruti Gupta

Why Your Circle of Competence Is Not, and Will Not be enough

Each of us has a circle of competence → an area where our knowledge is deep and earned.

Jul 1

I’m no genius. I’m smart in spots — but I stay around those spots. Tom Watson Sr., Founder of IBM

Jul 1

Shruti Gupta

Shruti Gupta

#Marketer. Unraveling life's mystery, one truth at a time. society & culture-science lover. organ donation advocate. all views personal.

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